Objective
An international technology publishing company approached us to support the creation of a B2B conference and exhibition, in the centre of the UK, to bring together key organisations in the sector. The event aimed to connect buyers with suppliers, maximise networking opportunities and provide a variety of top level speakers from the industry.
Solution
The Event Foundry worked closely with the client to understand the brand values and objectives for the trade show. While delegate experience and a well curated expo was important for the success of the event, it was also vital that the objectives of the 100+ exhibitors were considered. The Event Foundry added expertise to develop the programme, audience engagement opportunities, post event value and excellent exhibitor management. The result was a successful trade show that is now in its third year seeing growth in numbers and ROI. The Event Foundry supported by managing the following areas:
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David Reeks, Director – 10Four Media Ltd